Working with Curio: Open Minds and Open Communication
Virtually everybody involved in design (clients and creatives) will have an idea of what they expect the final result to look like, and this vision will be coloured by each person’s experiences, preferences, and opinions. This is why, before Curio develops any design, we write a brief to keep everyone in check throughout the project. Framing feedback with the creative brief in mind makes it less about whether you like pink or yellow and more about what the design is going to do for your organization.